A.W. + MARION GELLER were New York architects and designers whose floor lamp (model F-2-G, which was manufacured by Heifetz Manufacturing Co.) was awarded an honorable mention at the Museum of Modern Art’s Lamp Design competition of 1951. Intended to be used predominately as a reading lamp, MoMA's 1951 press release noted that “the bulb is set low in the lamp in an inverted cone-shaped metal container suspended in a 36-inch-high metal tripod. A round, shallow reflector of metal rests on top of the tripod. This can be tilted to various positions to direct the light to the desired angle”.

(Source: MoMA)